Founded in 1856 by Thomas Burberry, Burberry has grown from a small outfitter in Basingstoke, England, to a globally recognized luxury fashion brand. The brand is renowned for its iconic designs, innovative fabrics, and timeless appeal. Today, Burberry stands as a symbol of British heritage and sophistication, offering everything from trench coats to fragrances.
Thomas Burberry started his journey by opening a small store specializing in outdoor attire. His vision was to create durable and functional clothing that could withstand the harsh British weather. In 1879, he invented gabardine, a breathable, water-resistant fabric that revolutionized outerwear. This invention became the cornerstone of Burberry's success and laid the foundation for its most iconic product—the trench coat.
The trench coat, originally designed for military officers during World War I, quickly became a civilian favorite. Its timeless design and practical features, such as the D-ring belt and storm flap, have made it a staple in modern wardrobes.
Burberry's signature check pattern, introduced in the 1920s, is another hallmark of the brand. Initially used as a lining for trench coats, the beige, black, and red plaid became a global fashion statement. However, it also faced challenges in the 1990s when overexposure led to its association with counterfeits. Under the leadership of CEO Angela Ahrendts and Creative Director Christopher Bailey, Burberry successfully repositioned itself in the 2000s as a premium luxury brand.
Today, Burberry continues to innovate while staying true to its roots. Its product range includes clothing, accessories, and fragrances, all embodying the brand's commitment to quality and craftsmanship. For a detailed overview of Burberry's product lineup, check out this product spreadsheet.
In recent years, Burberry has taken significant steps toward sustainability. The brand has pledged to become carbon-neutral by 2022 and has implemented initiatives to reduce waste and promote ethical sourcing. Its ReBurberry Edit program encourages customers to recycle and repair their Burberry products, reflecting the brand's dedication to a circular fashion economy.
Burberry's journey from a small outfitter to a global luxury brand is a testament to its timeless designs and innovative spirit. With a rich history and a forward-looking approach, Burberry continues to inspire and captivate fashion enthusiasts worldwide. To explore its latest collections and more about its story, refer to this comprehensive guide ```