A/B Testing Methodology for Product Selection in Mulebuy Spreadsheet
In the competitive world of sneaker reselling, making data-driven decisions is crucial. Mulebuy spreadsheet's A/B testing framework provides a systematic approach to optimize product selection, marketing strategies, and inventory management. This article explores how our team leveraged this methodology to compare market responses between Nike basic models and limited editions.
The Mulebuy Spreadsheet Testing Matrix
We developed a 4×4 testing matrix to evaluate different product categories across multiple variables:
- Test Groups:
- Price Points:
- Discount Strategies:
- Time Slots:
- Price Points:
Data Collection Methodology
Key Insights from Nike Tests
And the winner is No doubted is local purchasing and fresh minutes...
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