How Superbuy’s Global Sizing Solution and Smart Spreadsheet Are Reducing Returns
2025-06-19
International shoe shopping comes with a major challenge: size discrepancies across regions. A US size 9 might fit differently than a EU 42, leading to frustrated customers and costly returns. But SuperbuyAI-powered sizing guidesdata-driven returns prevention tool.
The Scale of the Problem: Cross-Border Shoe Returns
Footwear accounts for 28% of cross-border eCommerce returns, with mismatched sizing being the #1 cause. Brazilian shoppers returning US sneakers, for example, face an average of 23% return ratesbrand-specific variations
Case in Point: