One of Burberry's most iconic contributions to fashion is undoubtedly the trench coat. Originally designed for British soldiers during World War I, the trench coat was crafted from gabardine, a waterproof yet breathable fabric invented by Thomas Burberry himself. This revolutionary material not only protected soldiers from the harsh weather but also became a staple in civilian wardrobes post-war.

The Signature Check Pattern

Another hallmark of Burberry is its distinctive check pattern. Introduced in the 1920s as a lining for its trench coats, the check pattern quickly became a symbol of the brand's heritage. Today, it can be found on everything from scarves to handbags, embodying the classic yet modern aesthetic that Burberry is known for.

Modern Innovations and Global Reach

In recent years, Burberry has continued to innovate while staying true to its roots. Under the creative direction of Christopher Bailey and later Riccardo Tisci, the brand has embraced digital transformation, blending traditional craftsmanship with cutting-edge technology. Burberry's runway shows are now live-streamed globally, and the brand has been a pioneer in social media marketing, engaging with a younger, tech-savvy audience.

Today, Burberry offers a wide range of products, from clothing and accessories to fragrances and even tech gadgets. To explore some of the latest offerings, check out this product catalog

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